We strive to deliver the best value to our customers and ensure complete satisfaction for all our textbook rentals.
You can return your online books for any reason within our refund period – no questions asked.
Every order is available for express shipping, and return shipping is always free.
You'll be happy with the quality of your books (or we'll ship you another one on our dime).
You can extend your rental up to 14 days – at the same cheap daily rental rate.
If you decide to keep the book it will never cost more than the purchase price.
As always, you have access to over 5 million titles. Plus, you can choose from 5 rental periods, so you only pay for what you’ll use. And if you ever run into trouble, our top-notch U.S. based Customer Service team is ready to help by email, chat or phone.
Supplemental materials are not guaranteed for used textbooks or rentals (access codes, DVDs, workbooks).
Succeeding as a Marketing Executive (Inside the Minds)
by:Aspatore Books Staff
Inside the Minds provides readers with proven business intelligence from C-Level executives (Chairman, CEO, CFO, CMO, Partner) from the world’s most respected companies nationwide, rather than third-party accounts from unknown authors and analysts. Each chapter is comparable to an essay/thought leadership piece and is a future-oriented look at where an...
Inside the Minds provides readers with proven business intelligence from C-Level executives (Chairman, CEO, CFO, CMO, Partner) from the world’s most respected companies nationwide, rather than third-party accounts from unknown authors and analysts. Each chapter is comparable to an essay/thought leadership piece and is a future-oriented look at where an industry, profession or topic is headed and the most important issues for the future. Through an exhaustive selection process, each author was hand-picked by the Inside the Minds editorial board to author a chapter for this book. Chapters Include: Marc Lepere, Executive Vice President and Chief Marketing Officer, Euro RSCG Worldwide “Execution is Everything”; Anne L. Nelson, Chief Marketing Officer, Ameritrade Holding Corp. “Key Marketing Best Practices”; Mark Killen, Senior Vice President, Corporate and Product Marketing, American Century Investments, Inc. “Steps to Becoming a Successful Marketing Executive”; Edward P. Carroll, Jr., Vice President, Sales Promotion and Marketing, Carson Pirie Scott & Co. “You Must Love the Business”; Susan Huberman, Chief Marketing and Customer Officer, Iomega Corporation - “A Customer-Centric Marketing Function”; Michael Distefano, Vice President, Global Marketing and Communications, Korn/Ferry International “Being the Leader in Leadership Marketing”; Mitchell Johnson, Senior Vice President, Marketing and Planning, Memorial Health System “Executive Leadership in Marketing”; Andrew Ceccon , Chief Marketing Officer, OnlineBenefits, Inc. - “Marketing is Everywhere”; Jordi Ferre, Vice President, Sales and Marketing , Wise Foods, Inc. - “Standing Out in a Crowd”; Gina Lombardi, Senior Vice President, Marketing and Product Management, QUALCOMM “Lessons Learned from QUALCOMM and the BREW Solution”; Jim Karrh, Chief Marketing Officer, Mountain Valley Spring Company - “Reenergizing a Company and Brand.”
Since launching the first textbook rental site in 2006, BookRenter has never wavered from our mission to make education more affordable for all students. Every day, we focus on delivering students the best prices, the most flexible options, and the best service on earth. On March 13, 2012 BookRenter.com, Inc. formally changed its name to Rafter, Inc. We are still the same company and the same people, only our corporate name has changed.