August 11, 2008 to Recognize 15,000th Book Renter

Company announces prizes for its milestone customer

San Jose, CA August 11, 2008 --, steadily approaching 15,000 users, will reward its 15,000th customer with one year of free rentals, an Apple 3G iPhone or cash equivalent, and a $1,000 donation to the renter’s school scholarship fund to alleviate the high cost of new college books for other students.

"Forging strong relationships with students facing the textbook scramble is the key to our success," said Colin Barceloux, founder and CEO of "While the high cost and buying process of college textbooks is debated in the US Congress and at universities nationwide, offers a real-life solution to a big problem. The speed with which we reached our 15,000th customer attests to the market need of a book rental service and our ability to deliver what students want.”" emphasizes fast shipping options, book quality, and 75% savings with its five flexible rental periods that are suitable for any school term. With its growth and reliable service, the company sets the standard for performance in a still-new industry segment.

Once reaches its 15,000th customer, the winner will be announced on the company's Newsroom page.


Founded in 2006, is the first online book rental service. replaces traditional bookstore sales with online book rentals for students at schools throughout the nation. Flexible rental periods and a hassle free return process save customers up to 75% off retail price. These savings, along with a large title selection, five convenient rental periods, and free return shipping spur the question Why Buy When You Can Rent?® Located in San Jose, California, is a Santa Clara County certified green business.