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Addresses the challenges independent practice associations face. Discusses how to assemble a marketing team, structure a marketing initiative, develop a marketing plan, and create promotional pieces. Trim size: 9 x 6 inches. Softcover.
Since launching the first textbook rental site in 2006, BookRenter has never wavered from our mission to make education more affordable for all students. Every day, we focus on delivering students the best prices, the most flexible options, and the best service on earth. On March 13, 2012 BookRenter.com, Inc. formally changed its name to Rafter, Inc. We are still the same company and the same people, only our corporate name has changed.