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Demand Management Best Practices: Process, Principles, and Collaboration (Integrated Business Management Series) (J. Ross Publishing Integrated Business Management Series)
by:Colleen Crum, George E. Palmatier
This comprehensive book provides best practice solutions that will improve overall business performance for supply chain partners and all functions within a company impacted by the demand management process. It provides perspectives on realistic expectations from a demand plan and how decisions on balancing supply and demand are most effectively made.
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