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Social Psychology (12th Edition), ISBN 9780205581498 is an appealing introductory textbook directed at undergraduate courses offered by the writing team of Robert A. Baron, Nyla R. Branscombe, and Donn R. Byrne. This text demonstrates for students how the evolving field of social psychology is applicable to their daily lives. Building on the traditions of...
Social Psychology (12th Edition), ISBN 9780205581498 is an appealing introductory textbook directed at undergraduate courses offered by the writing team of Robert A. Baron, Nyla R. Branscombe, and Donn R. Byrne. This text demonstrates for students how the evolving field of social psychology is applicable to their daily lives. Building on the traditions of past editions, this 12th Edition offers the most current coverage of the ever-changing concepts of the field through an appealing writing style and a host of the most effective instructional features. Some of these features include chapter outlines, bold key terms and margin definitions, chapter summaries, and reviews of key points, as well as boxes on classic studies and important figures in the field. Color photos and graphics also make this text more visually appealing helping in the overall presentation of material. The leading expert on this team of writers is that of Robert A. Baron. Receiving his PhD in Social Psychology from the University of Iowa, he currently serves as Wellington Professor of Management and Psychology at Rensselaer RPI. He has also served on the faculty at Purdue, the Universities of Minnesota, Texas, South Carolina, Washington, Princeton University, and Oxford University. Baron has published more than one hundred articles and forty chapters, and is the author of 48 books in management and psychology. Robert A. Baron, Nyla R. Branscombe, and Donn R. Byrne organize the concepts of Social Psychology (12th Edition) across 14 comprehensive chapters. Chapters offer students with discussions of varying topics such as social perception and cognition, evaluating the social world, aspects of social identity, prejudice and discrimination, and interpersonal attraction. Other topics presented include the joys and sorrows of close relationships, social influence, pro-social behavior, aggression, groups and individuals, legal and organizational applications, and finally, applications to health and environment.
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