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Ocurren los milagros (Miracles Happen: The Life and Timeless Principles of the Founder of Mary Kay Inc.)
by:Mary Kay Ash
Born in rural Texas at the end of WWI, Mary Kay spent her childhood caring for her sick father while her mother supported the family. Years later, a single mother at a time when very few women worked outside the home, Mary Kay was determined to pursue her professional goals. Miracles Happen is Mary Kay’s story of a lifetime of outstanding personal,...
Born in rural Texas at the end of WWI, Mary Kay spent her childhood caring for her sick father while her mother supported the family. Years later, a single mother at a time when very few women worked outside the home, Mary Kay was determined to pursue her professional goals. Miracles Happen is Mary Kay’s story of a lifetime of outstanding personal, professional and philanthropic achievements. With warmth and charm, she recounts the struggles and fundamental lessons of her early years and the resolve she needed to face her toughest obstacles. A truly inspirational read. Description in Spanish: En 1963, luego de una larga y exitosa carrera como vendedora, Mary Kay Ash decidió retirarse. Entonces quiso escribir un libro que enseara a las mujeres a desarrollarse en un mundo dominado por los hombres. Para ello elaboró dos listas: una con todo lo que le había gustado de las compaías para las que había trabajado, y otra con lo que consideraba que podía mejorarse. Al revisarlas, Mary Kay Ash se dio cuenta que había creado, sin proponérselo, el plan de marketing para una "compaía de ensueo". Con el dinero que había ahorrado 5,000 dólares y la ayuda de su hijo de 20 aos, fundó Mary Kay Cosmetics el 13 de septiembre de 1963. Gracias al trabajo, dedicación y valores de una mujer, Mary Kay Cosmetics cuenta en la actualidad con más de medio millón de demostradoras y vendedoras en todo el mundo. En 1996, sus ventas al público rebasaron los 2 millones de dólares.
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