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    Textbook Cover for Microeconomics: Principles, Applications, and Tools
    Supplemental materials are not guaranteed for textbooks (access codes, DVDs, workbooks).

    Microeconomics: Principles, Applications, and Tools (6th Edition)

    • ISBN: 9780136094050 / 0136094058
    • Author(s):
      Arthur O'Sullivan, Steven M. Sheffrin, Stephen Perez
    • Edition: 6
    • Binding: Paperback Textbook
    • Publisher: Prentice Hall
    • Category:
      1. All Textbooks
      2. > Business & Investing
      3. > Economics
      4. > Microeconomics
    Textbook Description:
    The book provides a clear, concise, and accessible presentation of key points. Its hallmark feature includes a focus on the 5 Key Principles of Economics1) Opportunity Cost, 2) The Marginal Principle (comparing marginal benefits and marginal costs), 3) Diminishing Returns, 4) The Spillover Principle (for externalities in production and consumption),... More »

    The book provides a clear, concise, and accessible presentation of key points.

    Its hallmark feature includes a focus on the 5 Key Principles of Economics1) Opportunity Cost, 2) The Marginal Principle (comparing marginal benefits and marginal costs), 3) Diminishing Returns, 4) The Spillover Principle (for externalities in production and consumption), 5) The Reality Principle (distinguishing real from nominal magnitudes).

    For financial professionals and analysts.

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    Your Price: $45.44

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