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Marketing Effectiveness: Marketing effectiveness, Go to market, Marketing performance measurement and management, Return on marketing investment, Marketing, ... Marketing mix, Marketing mix modeling
by:Miller, Frederic P.
High Quality Content by WIKIPEDIA articles! Marketing effectiveness is the quality of how marketers go to market with the goal of optimizing their spending to achieve good results for both the short-term and long-term.It is also related to Marketing ROI and Return on Marketing Investment (ROMI).
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