Textbook Description:
Garethh Jones and Jennifer George team up to bring college and university students a helpful resource in their textbook Essentials of Contemporary Management, ISBN 9780078137228. This text embarks on the venture of making management concepts come to life for students by presenting information in a relative manner. A wide-ranging set of examples provides...
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Garethh Jones and Jennifer George team up to bring college and university students a helpful resource in their textbook Essentials of Contemporary Management, ISBN 9780078137228. This text embarks on the venture of making management concepts come to life for students by presenting information in a relative manner. A wide-ranging set of examples provides students with real-life exposure and a popular feature starting in chapter 2 entitled the 'Manager as a Person' presents managers as real people with their own personalities, strengths, weaknesses, opportunities, and problems. Significant management themes are also incorporated throughout the text including diversity, ethics, globalization, as well as information technology. Garethh Jones and Jennifer George strategically organize the concepts of Essentials of Contemporary Management across six sections and 14 chapters to meet the needs of readers. Part 1 begins with an introduction to 'Management and Managers' with chapters devoted to the management process today, as well as values, attitudes, emotions, and culture of a manager. Part 2 presents information surrounding 'The Environment of Management.' These pages discuss managing ethics and diversity and managing in the global environment. Part 3 delves into 'Planning, Decision Making, and Competitive Advantage' with chapters focusing on learning creativity, entrepreneurship, planning, and strategy. 'Organizing and Change' is the topic of choice in part 4. These chapters are devoted to designing organizational structures, control, change, and entrepreneurship. Part 5 presents coverage of 'Leading Individuals and Groups' with chapters discussing motivation, leaders and leadership, effective team management, as well as building and managing human resources. The final section of this book is that of part 6 investigating strategies for 'Controlling Essential Activities and Processes.' These concluding chapters tackle communication and information technology management and operations management.