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    Textbook Cover for Contemporary Marketing, 2013 Update
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    Contemporary Marketing, 2013 Update

    Textbook Description:
    CONTEMPORARY MARKETING has proven to be the premier teaching and learning solution for the Principles of Marketing course. This bestseller only grows stronger with each groundbreaking new edition, building on past milestones with exciting new innovations. The all-new 2013 UPDATE continues the tradition of delivering the most technologically advanced,... More »
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